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Swig’s First Franchise Location Officially Opens in Arkansas

When Doug and Shannon Fowler moved to Arkansas to be near their children and grandchildren, they never would have predicted they’d be the newest franchisees to join the Swig drink shop family.

On Friday, Nov. 3, the Fowlers will unveil the first Swig location in Arkansas at 4204 W. Green Acres Road in Rogers. All visitors to the store between 10 a.m. and 7 p.m. will get a free drink to celebrate the grand opening.

But how did these loving grandparents embark on their journey to become the newest owners of this innovative drink shop concept? The couple had previously visited Utah and fallen in love with Swig’s unique menu of “dirty sodas,” refreshers and energy drinks.

“We wanted to bring our love of Swig to our wonderful new home of Arkansas,” said Doug Fowler. “No place else had the exciting tastes, unique flavor combinations, or to-die-for treats Swig offers.”

Every time they visited Utah, Swig was both their first and last stop. They loved trying something new each time and knew they would never be disappointed. In their view, no other brand compared to Swig’s menu options.

The Fowlers knew they had made the right investment when they saw how much Swig’s training and leadership values aligned with their personal ideology. They also admired the brand’s commitment to providing opportunities for its employees, including preparing them for future career endeavors.

“We are thrilled to have our first Swig franchise unit officially open — and we couldn’t ask for better partners than the Fowlers,” said Rian McCartan, CEO. “They are phenomenal people and leaders, and they truly understand the vision and heart of Swig. We know Arkansas is going to show up and share the love with their new favorite drink spot.”

For more information about Swig, visit and follow on Instagram, TikTok, Facebook and YouTube.


About Swig

Swig, Home of the Original Dirty Soda™, is one of the fastest-growing and most successful drink brands in the country. It got its start in 2010 in Saint George, Utah. Owner and Founder Nicole Tanner was brainstorming one night about possible business ideas and came up with the idea for a drive-by customized beverage shop. From that small beginning, Swig has expanded to 57 stores in six states, becoming thousands of people’s go-to destination for drinks and sweets.

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